Posts

Data Insights: Opting in to a Conversation on Data Privacy

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Listen to full podcast episode with guest Rico Dittrich by co-hosts David Finkelstein and Jessie Lizak from BDEX LLC at  https://www.youtube.com/live/rYjOqXuC1tw In this week's episode, we are thrilled to welcome a special guest, Rico Dittrich, a renowned Project Lead and Privacy Ambassador. Rico will share his unique journey and insights into the world of data privacy, an area he has passionately contributed to.

MANSCAPED: Driving Operational Efficiency and Consumer Engagement in Partnership with fifty-five and RudderStack

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Full case study co-written by Rico Dittrich and published in December 2023 at  https://www.fifty-five.com/case-study/manscaped-rudderstack-cdp-fifty-five Improving Customer Experience, Targeting, and Segmentation with an Expertly Implemented CDP

3 privacy-centric solutions for marketing compliance

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Full MarTech article written by Rico Dittrich and published on March 16, 2023 at 10:43 am at  https://martech.org/3-privacy-centric-solutions-for-marketing-compliance/ Stay ahead of changing regulations and consumer sentiment with these privacy-centric solutions for marketers.

The difficulty of digital transformation & how to make it happen

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Full TEDx talk by Rico Dittrich from July 2017 at  https://www.youtube.com/watch?v=hiGctf0Va5U Rico Dittrich graduated in International Politics and History from Jacobs University, Bremen, before moving to Ireland to make ends meet by testing video games. Rico changed companies and joined Google and went on to troubleshoot large customers' issues with some of Google's most technical and advanced digital analytics services. He currently works as Digital Analytics Specialist at Google, collaborating with large German retailers to set them up for the future of online measurement, attribution and automation. He has lived in six countries, across three continents, in the last six years and is fluent in German, English, and Spanish.